Email Marketing is More Powerful than Ever
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With the meteoric rise in smartphone usage, email marketing is back in fashion. Businesses of all scopes and sizes are now using email marketing to increase their lead conversion and brand awareness in full swing. With technological enhancements, email marketing has changed a lot over the years. It has become much more efficient, cost-effective, customized, and adept at generating instant results.
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In a general sense, any email that you send to your target customers for commercial purposes falls under email marketing. In marketing terms, how you send the email, at what time, for what specific purpose, etc. comes under a good email marketing strategy.
Create a Personalized Relationship with Your Customers
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We provide email marketing services intending to present more opportunities for your business and drive a better return on investment. We take our time at learning about your industry, competitions, target audience, consumer behavior, and retention, etc. and customize an email marketing strategy that best fits your requirements. Through our email marketing strategies, we aim to create a deep and meaningful working relationship with all your customers, regardless of where they are in the sales funnel.
Define Measurable Goals and Strive to Accomplish Them
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Since no strategy can be formulated and implemented without a clear-cut objective, we define measurable and quantifiable goals, which we strive hard to achieve. In general, all our goals are directed towards grabbing the customer’s attention, but specifically, we create plans that dictate things like how we will use calls to action and the time at which we will send the emails.
Crafting Your Emails from Scratch
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We understand that primarily, the role of email marketing is to increase click-through rates and increase traffic to your website. For this reason, we have a team of expert professionals that craft your customized email from scratch. We design custom email templates and write enticing email copy that will certainly trigger an emotional response in your target audience, in effect, increasing the traffic and click-through rates of your website.
Features of Our Email Campaigns
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Close attention to open rate and click-through rates
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Fixing DKIM and SPF Records to ensure better deliverability
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Setting up reverse IP and IP rotation to ensure better email performance
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Google Analytics tracking
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A/B split testing
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Writing powerful email subject lines
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Monitoring and optimization of the campaign to improve important metrics
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Email marketing automation set up
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Use the Power of Automation to Get Better Results at Low Costs